We will help you to tell your story. We connect media and creative for the most effective combination of services.

w

90 minut

Konzultace ZDARMA

MEDIA PLÁNOVÁNÍ & NÁKUP

TV, online (desktop&mobil), OOH, radio, tisk, podcasty

l

ANALÝZY & AUDITY

Trhy&segmenty, procesy, cílová skupina, konkurence efektivita kampaní

KOMUNIKAČNÍ STRATEGIE

Cíle a měřitelná KPI, vhodné mediatipy, rozpočet, timing

KREATIVNÍ KONCEPCE

Archetyp značky, definice brand assets, testování nápadů i kampaní

KREATIVNÍ EXEKUCE

TV a video produkce, radio, bannery, weby, obsah, tisk, OOH

MEDIA PLÁNOVÁNÍ & NÁKUP

TV, online (desktop&mobil), OOH, radio, tisk, podcasty

l

ANALÝZY & AUDITY

Trhy&segmenty, procesy, cílová skupina, konkurence efektivita kampaní

KOMUNIKAČNÍ STRATEGIE

Cíle a měřitelná KPI, vhodné mediatipy, rozpočet, timing

KREATIVNÍ KONCEPCE

Archetyp značky, definice brand assets, testování nápadů i kampaní

KREATIVNÍ EXEKUCE

TV a video produkce, radio, bannery, weby, obsah, tisk, OOH

Aeroweb-RTB

For this client we have been running PPC ads for several years, in 2016 we have also included RTB in the form of retargeting, which means re-inviting the users who previously visited the web site. This translated well in sales on the web. During spring, we have also set up a prospective RTB campaign (targeting new potential customers) in agreement with the client.

Annonce – PPC

For this client, we have created new large-volume content campaigns at Annonce.cz.

DAS – PPC

We help the client to build awareness of the legal protection insurance service and to attract new customers. The aim of the campaigns is to attract applicants for legal expenses insurance.

ASUS – RTB

RTB se klientovi osvědčilo i v předchozích kampaních díky možnostem cílení na konkrétní publika, spolu s reklamou ve vyhledávání se jedná o klíčový komunikační kanál. I díky typu produktu a povaze cílové skupiny je online reklama nejefektivnějším způsobem komunikace.

Aeroweb – PPC

Díky našemu řešení se podařilo za dobu spolupráce snížit náklady na objednávku o více než čtyřicet procent a počet objednávek zvýšit na téměř čtyřnásobek.

FMCG – Youtube

Given the target group, we chose YouTube as the main channel of communication, because we can reach up to 3 million from the nearly 6 million population 18-55 age range. We targeted the campaign according to the interests and themes relevant to the target group. We focused the theme targetting on Health, Home and Garden, Sports, Fitness, Food and Drink. The interest targeting was: Home and Garden, Food and Drink, Appearance and Physical Fitness, Sport and Fitness.

They say about us

Stanislav Tošner, Senior Marketing/PR specialist – ASUS

Magnas has been helping us develop brand awareness and grow the knowledge of our products as early as 2014. As for the cooperation, we mostly value the professional approach and almost immediate processing of all requirements.

Alena Burdová, Specialista online marketingu – Uniqa

We started cooperating with Magnas at the end of 2017 when they handled banners for us. We are very fond of their creativity, their work enthusiasm, and amazingly fresh ideas. We want to continue to work with the agency, especially because they can always capture the job in the most creative way possible.

Michal Kratochvíl, Marketingový specialista – D.A.S.

We have established our first collaboration with Magnas in 2013. Magnas is particularly helpful in the field of performance marketing. The flexibility and the professional approach of the agency suit our needs perfectly. Thanks to the expertise of Honza Farlik and the entire agency team, we are constantly growing and almost immediately responding to the emerging industry trends.

Radek Finkous, Marketing director – Dámejídlo s.r.o.

We have been mostly cooperating with Magnas Media while implementing offline campaigns, especially in TV and OOH, from mid-2016. The Agency's flexible approach to our requirements and effective budget planning are the reasons why our relationship makes sense. Orientation in the TV market and the ability to plan more deeply according to the behavior of target groups is a crucially added value for our online business.

Lenka Černá, CEO – Annonce a.s.

We have been cooperating with Magnas since the beginning of 2016, particularly in the field of performance marketing, impact and brand campaigns. What we most appreciate is the flexibility and problem-solving approach in connection with our requirements and objectives. To be specific, especially Honza Farlik is a person in the right place and possesses deep knowledge in the field. The long-term cooperation has proven to be highly effective as it brings us new users of our services.

News

Natáčení videospotu pro Chytrou anténu

Natáčení videospotu pro Chytrou anténu

Pro klienta Digi TV nás čekalo natáčení spotu pro jejich službu Chytrá anténa. Chytrá anténa je nabídka televizních programů přes internet, která má nejen své specifické benefity v porovnání s klasickou televizí, ale také funguje na bázi internetu a tudíž není závislá na ani analogové anténě, ale ani na pozemní digitální anténě DVB-T, na kterou bude koncem tohoto roku aplikován nový standard pod názvem DVB-T2.

CHCETE ZVÝŠIT KONVERZNÍ POMĚR ESHOPU S G PAY?

CHCETE ZVÝŠIT KONVERZNÍ POMĚR ESHOPU S G PAY?

Google Pay zatím známe především jako možnost platit telefonem v obchodě či jinde v offline světě. Od loňského podzimu se ale tlačítko G Pay objevuje i na webech. Nejde přitom jen o způsob platby.

Robert Renč

Robert Renč

Managing Partner / Strategy Director

Robert has a lot of stories, and he's going to help you tell yours as well. He has been active in marketing, advertising, and team management since about 2001. He studied Marketing Communications and has extensive experience working for clients of the largest media houses in the Czech Republic. He got his first computer in 1988, yet he still prefers personal contact with clients. He gained his experiences in Centrum Holdings, TV Nova, TV Prima. Apart from that, he worked with the following clients:: HUDY sport, Salomon, Equa bank, Dámejídlo.cz, Dotykačka, Igráček, Annonce.

LinkedIn
Email

Martin Šafra

Martin Šafra

Managing Partner / Media Director

Martin has worked in the field of digital marketing since 2004. Since then, he has been gaining experience in the major media houses and agencies. With his insight into the media market and client experience, he can negotiate the best conditions for you and build the best media plan suitable for all your needs. He gained experience in Prima TV, Centrum Holdings, OMD Czech.

He worked with the following cliens: GE Money Bank, PSA, LBBW, RAKO, McDonald's, ASUS, FIO, Equa Bank, HUDYsport, Dotykačka.

LinkedIn
Email

Alena Burdová

Alena Burdová

Performance Specialist
Petra Sokolová

Petra Sokolová

Creative Account Manager

Petra began her marketing career in 2004 in the United States, where she worked for 15 years and gained a range of experience in traditional marketing, branding, sales, and graphic communications. While working with clients, her extensive knowledge enables her to come up with creative solutions that she can implement into functional campaign designs and is able to execute them with high efficiency. In the past, she worked with agencies such as Nike, ESPN, UFC, Continetal Tire, Oregon Trailblazers, MGM Hotels and Las Vegas Restaurant Association.

LinkedIn
Email

Lucia Fleissigova

Lucia Fleissigova

Lucia se v marketingu pohybuje od roku 2006. Své zkušenosti sbírala v Slovenském rozhlase, kam nastoupila  hned po absolvovaní studia marketingové komunikace. Pro rádia plánovala mediální spolupráce, charitativní akce, ale i nestandardní kampaně přímo na míru pro klienty. Své dovednosti později rozšířila o plánovaní online kampaní a reklamy v mobilu.
Zkušenosti sbírala:
Slovenský rozhlas, Centrum Holdings, Vodafone
Pomáhala klientům:
CK Fischer, Skyeurope, Ryanair, Redbull, SlovArt
Petr Hanisch

Petr Hanisch

Client Leader

Petr has worked in the Magnas team for over two years. His daily job is to be in day-to-day contact with clients and to make sure they have everything they need to carry out effective campaigns. He solves the needs of his clients with love and speed.
He gained experience: as a business director at Kurzy.cz

He worked with the following clients: Direct Insurance Company, Spa Teplice, Czechtrade, EFKO, NNIP

LinkedIn
Email

Katka Jiříková

Katka Jiříková

Media Specialist

Katka has been involved in marketing, respectively online marketing for almost 5 years. Apart from online media, she focuses on offline media planning. However, she is primarily in love with YouTube and video campaigns, which she specializes in. Another part of her work is the development of relationships with clients, evaluation of campaigns and subsequent interpretation.
She gained experience in H1.cz

and worked with the following clients: Biersdorf, SABMiller, Henkel, Meggle, ASUS, Equa bank.

LinkedIn
Email

Petr Jelínek

Petr Jelínek

Partner/Business Director

Petr za svoji téměř 20 letou pracovní kariéru prošel všemi zásadními médii v Čechách, budováním a řízením obchodních oddělení se podílel na jejich růstu. Byl jedním z průkopníků internetové reklamy, propojoval svět online a televize, rozjížděl a standardizoval prodej videoreklamy, přes reklamní technologie spojoval Facebook s inzerenty. Nikdy se nebál velkých nebo zdánlivě nemožných projektů.

Zkušenosti sbíral v:
Business Factory / ROI Hunter, TV Prima, Sanoma, TV Nova, Centrum Holdings, Mladá Fronta

Pomáhal mimo jiné těmto klientům:
Fortuna CZ/SK/PL/RO/HR, Tchibo CZ/SK, Peugeot / Citroen, GroupeSEB CZ/SK/HU a další

LinkedIn
Email

Project Leader

Project Leader

Lucia Compeľová

Lucia Compeľová

Graphic designer
Lucia has been involved in graphic design since 2009. Already during her studies, she gained work experience in creative companies via internships. After her studies, she mainly focused on packaging design. She enjoys implementing ideas into all her projects.
She considers herself lucky for working in Magnas where idea realizations are a huge part of her job. In addition, she is devoted to online as well as graphic prints and is involved in campaigning. She has gained experience in Albi, Burda, Prestima, Maison d’idée.
Content specialist

Content specialist

Vítězslav Mareš

Vítězslav Mareš

Creative Director

Víťa has been in the creative environment of advertising since 2001. He gained experience as a team leader / senior art director at Young and Rubicam, from where he has subsequently moved to the position of Creative Director to Geronimo agency. In the summer of 2017, he became the Partner/ Creative Director at Magnas Creative. The projects he participated in were awarded 11 creative prizes (Louskáček, Czech Direkt, Tolerance Program). He gained experience in Dimar, Lemonade, BMD advertising, Young and Rubicam, Geronimo.

He worked with the following clients: Česká spořitelna, Vodafone, Bosch, Porsche, Staropramen, Glenmark, Holmes place.

LinkedIn
Email

Jan Farlík

Jan Farlík

Performance Leader

Honza has been working in the online environment since 2005. He gained experiences as a PPC campaigner at Mall.cz between 2007-2013, where he learned a lot about foreign markets as well as program automation of campaigns. Since 2013, he worked for Effectix, where he worked for more than 100 clients. In 2015, he started working for Magnas Performance. He gained experience in Mall.cz, Effectix.com

He worked with the following clients: Equa Bank, Mall.cz, Sconto furniture, Herbalife, Salomon, Annonce.

LinkedIn
Email

Adriana Suska

Adriana Suska

Social Media Strategist

Adriana has entered the social media world in 2011. Since then, she has been managing corporate profiles and advertising campaigns on social networks for hundreds of clients. She has gained her greatest experience in Mediatel digital agency, where she spent 6 years. She enjoys seeking for new opportunities that social media constantly offer, and implement them into a brand and business communication strategy. When Adriana is not online, she loves reading books and is interested in 3D.

Among other things, she worked with the following clients:
MEDIATEL spol. s.r.o., Kulina, Asus Czech, Svengali Communications

Among other things, she worked with the following clients:
Havex-car, Bauhaus, Varta Consumer, BISAKU, UP Czech Republic, Loucen Castle, VšeProKolo.cz, FloorFloor,Plzeňský Prazdroj.

LinkedIn
Email

Media planner

Media planner

2 + 11 =

MAGNAS MEDIA S.R.O.

Příkrá 16
147 00 Praha 4
+420 737 213 555
magnas@magnas.cz

IČ: 242 25 584
DIČ: CZ 242 25 584

WE ARE A PREMIER GOOGLE PARTNER

WE ARE A VERIFIED
SKLIK AGENCY

WE SUPPORT
FAIR TENDER

WE ARE A MEMBER OF THE ASSOCIATION
OF COMMUNICATION
AGENCIES

en_GB
cs_CZ en_GB